Querent Studio spearheaded the rebranding strategy and re-engagement initiative for Colorlines News, empowering their journey amidst the tumultuous backdrop of the COVID-19 pandemic and social justice movements against police brutality.

Through in-depth focus groups and market research, Querent Studio facilitated Colorlines evolution from two decades of hard-hitting journalism to a dynamic multimedia hub for grassroots activism.

Our tailored suite of services extended to:

• Re-branding strategy

• Strategic content planning across social media

• Audience re-engagement

• Strategic partnership strategy